Branding + Creative Direction + Packaging
The initial brand assets for gallipott were insufficient to work with. Print resolution files did not exist and the design work itself left room for improvement. First order of business then became a brand re-fresh where I enhanced the existing concept. The resulting deliverable included a variety formats for use in print, screen and web environments along with source design files provided for future design teams to work with as needed.
The second order of business was to create original labels for a variety of user end-products. Exact measurements and end-use environmental foresight was a vital ingredient to ensuring the actual design and labels would hold up in places like a bathroom shower.
Final Product Labels, Vendor Selection and Print Management
Various Label Design & Collateral Design
Cross Hatch Style Imagery
Packaging Design and Production Management
Coffee Bag Label Design
